Sunday, August 10, 2008

Expressindia.com: 'Logistics has huge job opportunities'

Ashok Kumar Posted online: Saturday , August 09, 2008 at 17:36 hrs
All India Management Association (AIMA), in association with JK Business School organised a global summit on Supply Chain & Logistics Management in New Delhi. Ashok Kumar of Expressindia.com speaks to prominent speakers at the event.
Dr. Nallan C Suresh, professor & chairman (Dept. of Operations Management and Strategy) from the School of Management, State University of New York, Buffalo called logistics as the most important segment of the Industry.
Terming logistics as ‘underrated’ in India, Dr Suresh said in western countries this trade enjoys the industry status.
Emphasising on the potential of the more than one billion strong population of India he said, “If we remove all kinds of hurdles that comes across logistics, we can drive costs down to our advantage.”
“If the logistics prices come down we can minimise the exploitation of both the producers as well as the consumers to a great extent as it will reduce the margins of the middlemen”, Dr. Suresh added.
Dr Reena Ramachandran Director General of JK Business School said, earlier, logistics management was just a support function. Most of the innovations happened in the past in this field were at the level of a company.
Since education and the industry are linked with each other it is prudent to teach strategic solutions to the students and give them hands on experience of the challenges that lie ahead, Ramchandran elaborated.
Outlining the importance of teaching logistics as a discipline Dr. Reena said, “Being a part of the system, we cannot escape reality. We need to work the logistics to manage the industry effectively.”
Another prominent speaker, SL Ganapathi, CEO, Logistics Plus India Ltd, said Logistics was always in the industry and was commonly known as the transport department. Now it has an integrated look. Calling it the backbone of supply Ganapathi said, “No industry could afford to run without efficient management of logistics.”
Explaining about the high costs of logistics in developing countries he said it is around 13% of the cost of the product paid by the consumers, which is significantly higher compared to the logistic expenditure of around 8% in the western economies.
Talking about the prospects of logistics management as a discipline Ganpathi maintained that Logistics has a huge potential for job opportunities. Not only that, “With better transport and infrastructure we can bring down the cost of logistics,” he added.
Colonel Faiz-ur-Rahman, chairman of the Sri Lanka based DHL Global Forwarding, commenting on the historic value of logistics said, “Genesis of Logistics could be found in the Bible also. It’s a synergy of various functions like packaging, transport etc. It’s a challenge for the modern industry to cut down the logistics’ expenditure and if we are able to do that, it will be a win-win situation for both the producers and the consumers.” Rahman stressed

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